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Top Ten Books This Week - February 27, 2017
Top fiction and non-fiction works of this week | By Yentha
On Feb 27, 2017

Non-Fiction

1.Brad Stone:The Upstarts:How Uber,Airbnb and Killer Companies of the Silicon Valley are Changing the World:Rs 699.00

Ten years ago, the idea of getting into a stranger’s car, or walking into a stranger’s home, would have seemed bizarre and dangerous, but today it’s as common as ordering a book online. Uber and Airbnb are household names: redefining neighbourhoods, challenging the way governments regulate business and changing the way we travel. In the spirit of iconic Silicon Valley renegades like Steve Jobs and Bill Gates, a new generation of entrepreneurs is sparking yet another cultural upheaval through technology. They are among the Upstarts, idiosyncratic founders with limitless drive and an abundance of self-confidence. Young, hungry and brilliant, they are rewriting the traditional rules of business, changing our day-to-day lives and often sidestepping serious ethical and legal obstacles in the process. The Upstarts is the definitive account of a dawning age of tenacity, creativity, conflict and wealth. In Brad Stone’s highly anticipated and riveting account of the most radical companies of the new Silicon Valley, we find out how it all started and how the world is wildly different than it was ten years ago.

2.Leigh Gallagher:The Airbnb Story: How three guys disrupted an industry, made billions of dollars ... and plenty of enemies: Rs 599.00

In 2008, two broke art school graduates and their coder-whiz friend set up a platform that – in less than a decade – became the largest provider of accommodations in the world. Now valued at $30 billion, Airbnb is in the very top tier of Silicon Valley’s ‘unicorn’ startups.Yet the company has not been without controversy – disrupting a $500 billion hotel industry makes you a few enemies. This is also a story of regulators who want to shut it down, hotel industry leaders who want it to disappear and neighbourhoods that struggle with private homes open for public rental. But beyond the headlines and the horror stories, Airbnb has changed the terms of travel for a whole generation – where a sense of belonging has built trust between hosts and guests seeking a more original travel experience that hotels have struggled to replicate.This is the first, definitive book to tell the remarkable story behind Airbnb in all its forms – cultural zeitgeist, hotel disruptor, enemy to regulators – and the first in-depth character study of its leader Brian Chesky, the company’s curious co-founder and CEO. It reveals what got Airbnb where it is today, why they are nothing like Uber and where they are going next.

3.Subir Chowdhury:The Difference:When Good Enough isn't Enough:Rs 199.00

‘A thoughtful book about what it means to be thoughtful —and how we can contribute in a meaningful way to others, at work and in our personal lives’—Adam Grant.If you saw a toothpick on the floor, what would you do?This seemingly innocuous question was posed to Subir Chowdhury by one of his long-time clients and ultimately lead him to a profound realization: good enough is not enough. In this pithy and thought-provoking new book, bestselling author Subir Chowdhury shares the secret of how some only improve incrementally while others improve fifty times more. The Difference, he reveals, is in the star facets of a caring mind-set laid out in the book.‘Those who fail to adopt the caring mind-set Subir Chowdhury describes in The Difference will find themselves falling behind in innovation, employee engagement and productivity. Reading and practicing the ideas in The Difference will change your life’— Marshall Goldsmith

4.Rashmi Bansal:God's Own Kitchen: The Inspiring Story of Akshaya Patra - A Social Enterprise Run by Monks and CEOs:Rs 350.00

People often asked Madhu Pandit — “Why did you leave IIT to become a monk?”Had he followed the conventional path, Madhu Pandit would have been a big-shot in some large corporation. Instead, he was the ‘CEO’ of a large temple. Guided by his guru A C Bhaktivedanta Srila Prabhupada. Propelled forward by the Divine Plan.A chance meeting with Mohandas Pai inspired Madhu Pandit to use the spare capacity in the ISKCON kitchen. To start a mid-day meal program for 1500 children, in and around Bangalore. Today, Akshaya Patra is the world’s largest NGO-led mid-day meal program, with 27 kitchens across 11 states. Serving 1.6 million hot lunches to government schools each day.This is the exciting story of spiritualists and capitalists coming together to launch a unique start-up. And taking it to scale. A ‘Made in India’ success story using the head, the heart and a whole lot of soul.

5.Harish Bhat:The Curious Marketer: Expeditions in Branding and Consumer Behaviour:Rs 599.00

‘Out of curiosity comes everything’ – Steve Jobs.From Apple to Tata Tea, many leading brands have their roots in curiosity. The desire to know more often leads to new ideas and new perspectives; for a marketer, curiosity shapes the way one looks at products and their branding in innovative ways. In his new book, Harish Bhat brings his expertise on branding, communication and consumer insights to bear on a rapidly developing consumer-facing arena, exploring more than fifty products, places, people, books and publicity campaigns that excite him as a marketer. From brand marketing using aliens and flying saucers to going big with a delicious local product (banana chips or coconut water), from the interesting concept behind multicoloured socks to the metamorphosis of the Diwali shopper, Bhat touches on fascinating areas that marketers are targeting today.Immensely topical, this is a pleasurable read that will be of great interest to general readers, as well as students and professionals who work in the exciting area of marketing.
Fiction

1.John Boyne;The Heart's Invisible Furies:Rs 699.00

Cyril Avery is not a real Avery or at least that’s what his adoptive parents tell him. And he never will be. But if he isn’t a real Avery, then who is he? 
Born out of wedlock to a teenage girl cast out from her rural Irish community and adopted by a well-to-do if eccentric Dublin couple via the intervention of a hunchbacked Redemptorist nun, Cyril is adrift in the world, anchored only tenuously by his heartfelt friendship with the infinitely more glamourous and dangerous Julian Woodbead. At the mercy of fortune and coincidence, he will spend a lifetime coming to know himself and where he came from – and over his three score years and ten, will struggle to discover an identity, a home, a country and much more. In this, Boyne's most transcendent work to date, we are shown the story of Ireland from the 1940s to today through the eyes of one ordinary man. The Heart's Invisible Furies is a novel to make you laugh and cry while reminding us all of the redemptive power of the human spirit.

2.Sophie Kinsella:My not so Perfect Life:Rs 599.00

Katie Brenner has the perfect life: a flat in London, a glamorous job and a super-cool Instagram feed.OK, so the truth is that she rents a tiny room with no space for a wardrobe, has a hideous commute to a lowly admin job and the life she shares on Instagram isn’t really hers. But one day her dreams are bound to come true, aren’t they?Until her not-so-perfect life comes crashing down when her mega-successful boss Demeter gives her the sack. All Katie’s hopes are shattered. She has to move home to Somerset, where she helps her dad with his new glamping business. Then Demeter and her family book in for a holiday and Katie sees her chance. But should she get revenge on the woman who ruined her dreams - or try to get her job back? Does Demeter – the woman who has everything – actually have such an idyllic life herself? Maybe they have more in common than it seems. And what’s wrong with not-so-perfect, anyway?

3.Savi Sharma:This is Not Your Story:Rs 199.00

Sometimes, you do not write your story, it writes you. You don't choose your story, it chooses you.But would you believe it if someone told you, ‘This is Not Your Story’? Would you have the courage to rewrite it?Shaurya, a CA student. This is his story of following his dreams.Miraya, an interior designer. This is her story of believing in love.Anubhav, an aspiring entrepreneur. This is his story of giving life another chance.After her record-breaking debut novel Everyone Has A Story, Savi Sharma tells a transforming tale of courage, hope and self-discovery.

4.Neil Gaiman:Norse Mythology:Rs 499.00

The great Norse myths are woven into the fabric of our storytelling – from Tolkien, Alan Garner and Rosemary Sutcliff to Game of Thrones and Marvel Comics. They are also an inspiration for Neil Gaiman’s own award-bedecked, bestselling fiction. Now he reaches back through time to the original source stories in a thrilling and vivid rendition of the great Norse tales. Gaiman’s gods are thoroughly alive on the page – irascible, visceral, playful, passionate – and the tales carry us from the beginning of everything to Ragnarök and the twilight of the gods. Galvanised by Gaiman’s prose, Thor, Loki, Odin and Freya are irresistible forces for modern readers and the crackling, brilliant writing demands to be read aloud around an open fire on a freezing, starlit night.

5.Terry Pratchett:The Long Cosmos:Rs 399.00

2070-71. Nearly six decades after Step Day and in the Long Earth, the new Next post-human society continues to evolve. For Joshua Valienté, now in his late sixties, it is time to take one last solo journey into the High Meggers: An adventure that turns into a disaster. Alone and facing death, his only hope of salvation lies with a group of trolls. But as Joshua confronts his mortality, the Long Earth receives a signal from the stars. A signal that is picked up by radio astronomers but also in more abstract ways – by the trolls and by the Great Traversers. Its message is simple but its implications are enormous:JOIN US.
The super-smart Next realise that the Message contains instructions on how to develop an immense artificial intelligence but to build it they have to seek help from throughout the industrious worlds of mankind. Bit by bit, byte by byte, they assemble a computer the size of a continent – a device that will alter the Long Earth’s place within the cosmos and reveal the ultimate, life-affirming goal of those who sent the Message. Its impact will be felt by and resonate with all – mankind and other species, young and old, communities and individuals – who inhabit the Long Earths…

 


 
 
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